Mar 29, 2024  
2021-2022 General Catalog Published 11/17/21 
    
2021-2022 General Catalog Published 11/17/21 [ARCHIVED CATALOG]


MUSC 107 syllabus

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MUSC 108:Marketing of Recorded Music


Credit Hours: 3
Lecture hours per week: 3
Students will learn movement of the recorded and printed product from the studio to the ultimate consumer. Includes market structure and analysis, distribution patterns. promotional strategies, charts, airplay, pricing, and legal aspects. Design advanced level business incubators where students screen and select original songs and artists: produce, manufacture. and market recorded product. Special emphasis is placed on all related contracts, cash flow management. and accounting. MUSC 108 and COMM 108 are cross-listed courses - only one of these designated courses will be accepted for credit.



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